{"id":11118,"date":"2020-12-10T09:46:38","date_gmt":"2020-12-10T08:46:38","guid":{"rendered":"https:\/\/freelancesweb-lyon.fr\/?page_id=11118"},"modified":"2024-11-20T10:44:16","modified_gmt":"2024-11-20T09:44:16","slug":"creativity-as-power-for-your-website","status":"publish","type":"page","link":"https:\/\/freelancesweb-lyon.fr\/en\/our-expertise-a-combination-of-skills-web-based\/creativity-as-power-for-your-website\/","title":{"rendered":"Creativity as power : for your website"},"content":{"rendered":"\n<div class=\"wp-block-columns are-vertically-aligned-center is-layout-flex wp-container-core-columns-is-layout-1 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:40%\">\n<hr class=\"wp-block-separator has-css-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Need an identity that reflects your brand?<\/h2>\n\n\n\n<p>The brand and the product or service must always work together. That\u2019s why we create unique visual identities with meaning, closely reflecting the story and values of your brand. The goal: To boost your image to its fullest potential. By entrusting us with your brand, we analyze its market position to better position you, ensuring that your target audience can identify and remember you more easily.<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\"><div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"757\" src=\"https:\/\/freelancesweb-lyon.fr\/wp-content\/uploads\/2021\/01\/Illu_NinjaGirl-700x757.png\" alt=\"\" class=\"wp-image-530\" style=\"width:413px;height:446px\" srcset=\"https:\/\/freelancesweb-lyon.fr\/wp-content\/uploads\/2021\/01\/Illu_NinjaGirl-700x757.png 700w, https:\/\/freelancesweb-lyon.fr\/wp-content\/uploads\/2021\/01\/Illu_NinjaGirl-768x830.png 768w, https:\/\/freelancesweb-lyon.fr\/wp-content\/uploads\/2021\/01\/Illu_NinjaGirl-1421x1536.png 1421w, https:\/\/freelancesweb-lyon.fr\/wp-content\/uploads\/2021\/01\/Illu_NinjaGirl-1894x2048.png 1894w, https:\/\/freelancesweb-lyon.fr\/wp-content\/uploads\/2021\/01\/Illu_NinjaGirl-180x195.png 180w, https:\/\/freelancesweb-lyon.fr\/wp-content\/uploads\/2021\/01\/Illu_NinjaGirl-120x130.png 120w, https:\/\/freelancesweb-lyon.fr\/wp-content\/uploads\/2021\/01\/Illu_NinjaGirl-250x270.png 250w, https:\/\/freelancesweb-lyon.fr\/wp-content\/uploads\/2021\/01\/Illu_NinjaGirl.png 2018w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/figure><\/div>\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-2 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:55%\">\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"\/metiers\/identite\/\">Nos projets branding<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:45%\">\n<ul class=\"wp-block-list pink\">\n<li>Visual identity creation<\/li>\n\n\n\n<li>Brand guidelines (usage directives)<\/li>\n\n\n\n<li>Graphic design for print &amp; stationery<\/li>\n<\/ul>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"slider-container\">\n    <div id=\"slider-block_96d72aa64746ecb56da45e8cda4a8688\" class=\"slider-interne testimonial\"> \n                \n                        <article>\n               \n                <a href=\"https:\/\/freelancesweb-lyon.fr\/projets\/spa-de-cornouailles\/\">\n                                    <div class=\"img-cont\">\n                        <img loading=\"lazy\" decoding=\"async\" width=\"815\" height=\"450\" src=\"https:\/\/freelancesweb-lyon.fr\/wp-content\/uploads\/2021\/02\/Mockup_Charte_SPA-815x450.png\" class=\"attachment-slider-interne size-slider-interne\" alt=\"\" \/>                    <\/div>\n                                \n                <h3>SPA de Cornouaille<\/h3><\/a>\n           \n            <\/article>\n                        <article>\n               \n                <a href=\"https:\/\/freelancesweb-lyon.fr\/projets\/soluence\/\">\n                                    <div class=\"img-cont\">\n                        <img loading=\"lazy\" decoding=\"async\" width=\"815\" height=\"450\" src=\"https:\/\/freelancesweb-lyon.fr\/wp-content\/uploads\/2020\/12\/15117666765_98b8a56cc6_o_bleu-815x450.jpg\" class=\"attachment-slider-interne size-slider-interne\" alt=\"\" \/>                    <\/div>\n                                \n                <h3>Soluence<\/h3><\/a>\n           \n            <\/article>\n                        <article>\n               \n                <a href=\"https:\/\/freelancesweb-lyon.fr\/?post_type=projets&#038;p=170\">\n                                    <div class=\"img-cont\">\n                        <img loading=\"lazy\" decoding=\"async\" width=\"815\" height=\"450\" src=\"https:\/\/freelancesweb-lyon.fr\/wp-content\/uploads\/2020\/12\/Enco-1187662938-815x450.jpg\" class=\"attachment-slider-interne size-slider-interne\" alt=\"\" \/>                    <\/div>\n                                \n                <h3>Enco France<\/h3><\/a>\n           \n            <\/article>\n                    \n                \n    <\/div>\n<\/div>\n\n\n<div style=\"height:60px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group black top-neg\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-3 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<hr class=\"wp-block-separator has-css-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">An ergonomic and beautiful web design, <br>yes we can!<\/h2>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-5 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-4 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:80%\">\n<p>An original, functional, and ergonomic design is at the heart of our focus throughout the project. Our team works on creating effective interfaces that serve users, aiming to best meet their needs.<\/p>\n\n\n\n<p>We begin by thinking of the interface in the smartest way possible to optimize its usability: creating prototypes, analyzing user needs, developing personas, considering basic ergonomic principles, defining content, structuring information and interactions, and then using this foundation for the graphic design work.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<ul class=\"wp-block-list pink\">\n<li>Prototypes &amp; interfaces<\/li>\n\n\n\n<li>UI design (graphic mockups)<\/li>\n\n\n\n<li>Style guide<\/li>\n\n\n\n<li>Persona<\/li>\n\n\n\n<li>Responsive Web Design<\/li>\n\n\n\n<li>Navigation (site structure)<\/li>\n\n\n\n<li>Animations<\/li>\n<\/ul>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>&#8220;By adding ergonomics, we give you the chance to create a great website, well-thought-out for its users, and one they\u2019ll want to return to!&#8221;<\/p>\n<\/blockquote>\n\n\n\n<div class=\"wp-block-columns are-vertically-aligned-bottom is-layout-flex wp-container-core-columns-is-layout-6 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-bottom is-layout-flow wp-block-column-is-layout-flow\">\n<hr class=\"wp-block-separator has-css-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">The role of UI &amp; UX <br>in all of this!<\/h2>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"\/metiers\/design\/\">Nos projets webdesign<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-bottom is-layout-flow wp-block-column-is-layout-flow\">\n<p>User Experience (UX) represents the experience the user has on your website. It includes various factors such as page load time, user journey, content, design, and more. Our team places great importance on ergonomic principles, design, and interactivity to create an intuitive experience that evokes emotion.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns are-vertically-aligned-bottom is-layout-flex wp-container-core-columns-is-layout-7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-bottom is-layout-flow wp-block-column-is-layout-flow\">\n<hr class=\"wp-block-separator has-css-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">The value of sketching and imagery<\/h2>\n\n\n\n<p>It&#8217;s not the mastery of Illustrator, Sketch, After Effects, or any other software used to create graphic designs that defines a designer&#8217;s quality. It&#8217;s their ability to think and communicate visually!<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list pink\">\n<li>Visual design<\/li>\n\n\n\n<li>Videos &amp; motion design<\/li>\n\n\n\n<li>Illustrations<\/li>\n\n\n\n<li>Content animations (GIFs)<\/li>\n\n\n\n<li>Graphic design trends monitoring<\/li>\n<\/ul>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-bottom is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"430\" height=\"487\" src=\"https:\/\/freelancesweb-lyon.fr\/wp-content\/uploads\/2021\/01\/Illu_catchr_1.png\" alt=\"\" class=\"wp-image-673\" srcset=\"https:\/\/freelancesweb-lyon.fr\/wp-content\/uploads\/2021\/01\/Illu_catchr_1.png 430w, https:\/\/freelancesweb-lyon.fr\/wp-content\/uploads\/2021\/01\/Illu_catchr_1-180x204.png 180w, https:\/\/freelancesweb-lyon.fr\/wp-content\/uploads\/2021\/01\/Illu_catchr_1-120x136.png 120w, https:\/\/freelancesweb-lyon.fr\/wp-content\/uploads\/2021\/01\/Illu_catchr_1-250x283.png 250w\" sizes=\"auto, (max-width: 430px) 100vw, 430px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading\">Would you like to know more?<br>We will call you back.<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Let\u2019s get acquainted.<\/h3>\n\n\n\n<div class=\"wp-block-contact-form-7-contact-form-selector\">\n<div class=\"wpcf7 no-js\" id=\"wpcf7-f5-o1\" lang=\"fr-FR\" dir=\"ltr\" data-wpcf7-id=\"5\">\n<div class=\"screen-reader-response\"><p role=\"status\" aria-live=\"polite\" aria-atomic=\"true\"><\/p> <ul><\/ul><\/div>\n<form action=\"\/en\/wp-json\/wp\/v2\/pages\/11118#wpcf7-f5-o1\" method=\"post\" class=\"wpcf7-form init\" aria-label=\"Formulaire de contact\" novalidate=\"novalidate\" data-status=\"init\">\n<div style=\"display: none;\">\n<input type=\"hidden\" name=\"_wpcf7\" value=\"5\" \/>\n<input type=\"hidden\" name=\"_wpcf7_version\" value=\"6.0\" \/>\n<input type=\"hidden\" name=\"_wpcf7_locale\" value=\"fr_FR\" \/>\n<input type=\"hidden\" name=\"_wpcf7_unit_tag\" value=\"wpcf7-f5-o1\" \/>\n<input type=\"hidden\" name=\"_wpcf7_container_post\" value=\"0\" \/>\n<input type=\"hidden\" name=\"_wpcf7_posted_data_hash\" value=\"\" \/>\n<input type=\"hidden\" name=\"_wpcf7_recaptcha_response\" value=\"\" \/>\n<\/div>\n<p><label>Nom et pr\u00e9nom *<br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"your-name\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"your-name\" \/><\/span> <\/label>\n<\/p>\n<div>\n\t<p><label>Email *<br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"your-email\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-email wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-email\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"email\" name=\"your-email\" \/><\/span> <\/label><br \/>\n<label>T\u00e9l\u00e9phone<br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"your-subject\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"your-subject\" \/><\/span> <\/label>\n\t<\/p>\n<\/div>\n<span class=\"wpcf7-form-control-wrap recaptcha\" data-name=\"recaptcha\"><span data-sitekey=\"6LdisS4jAAAAAJSEJDl8j6rnvE3nq7Ppqvo69-HD\" class=\"wpcf7-form-control wpcf7-recaptcha g-recaptcha\"><\/span>\r\n<noscript>\r\n\t<div class=\"grecaptcha-noscript\">\r\n\t\t<iframe loading=\"lazy\" src=\"https:\/\/www.google.com\/recaptcha\/api\/fallback?k=6LdisS4jAAAAAJSEJDl8j6rnvE3nq7Ppqvo69-HD\" frameborder=\"0\" scrolling=\"no\" width=\"310\" height=\"430\">\r\n\t\t<\/iframe>\r\n\t\t<textarea name=\"g-recaptcha-response\" rows=\"3\" cols=\"40\" placeholder=\"reCaptcha Response Here\">\r\n\t\t<\/textarea>\r\n\t<\/div>\r\n<\/noscript>\r\n<\/span>\n<p><input class=\"wpcf7-form-control wpcf7-submit has-spinner\" type=\"submit\" value=\"Envoyer\" \/>\n<\/p><div class=\"wpcf7-response-output\" aria-hidden=\"true\"><\/div>\n<\/form>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<p><\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"Need an identity that reflects your brand? The brand and the product or service must always work together. That\u2019s why [&hellip;]","protected":false},"author":1,"featured_media":0,"parent":11114,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-11118","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Creativity as power : for your website - Freelances Web Lyon<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/freelancesweb-lyon.fr\/en\/our-expertise-a-combination-of-skills-web-based\/creativity-as-power-for-your-website\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Creativity as power : for your website - Freelances Web Lyon\" \/>\n<meta property=\"og:description\" content=\"Need an identity that reflects your brand? 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